Search Engine Marketing has been the darling of the online marketing world for the past decade. After all most research done online begins with a query on Google, Yahoo!, or Bing. Since everyone knows about SEM though the competition is high, meaning it's more important than ever to navigate this marketing with expert knowledge.
We focus exclusively on Google AdWords for our SEM. 68% of online searches take place on Google.
In fact, as much as 11% of searches on Bing are actually for Google!